Category: Events

Friendly Farms Saturates The Emerald Cup

True Full-Spectrum Liquid-Live Extracts Recognized at Cannabis Industry’s Premier Competition

SACRAMENTO, Calif., Dec. 18, 2018 — Friendly Farms, the innovative craft producer of true full-spectrum cannabis extracts, was recognized in Santa Rosa on Sunday for 6 of 7 products it entered into The Emerald Cup, California’s longest-running and most respected industry competition and awards showcase, now in its 15th year promoting progressive cannabis agriculture and artisan consumer products.

Friendly Farms’ vape-pen cartridges and dab sauces placed in the top 10 of their respective highly competitive categories, led by Forbidden Fruit’s 2nd-place showing in the live-resin vape cartridge category. Friendly Farms’ Forbidden Brulee, Headband and Raspberry Kush placed 5th, 7th and 9th in that category. Friendly Farms’ Headband and Citrus Sap placed 8th and 9th in the sauce category.

The Emerald Cup’s recognition followed three first-place victories in May at High Times’ Sacramento Cannabis Cup, the historic first state-licensed event of California’s recreational cannabis era.

“The Emerald Cup’s world-class judges recognize Friendly Farms’ innovation in true full-spectrum concentrates,” Friendly Farms Chief Executive Officer Darrin Gatto said.“Our passionate team is honored to be recognized for the craftsmanship and quality we deliver to our dedicated community of cannabis connoisseurs who choose unique products that enhance their lifestyles.”

True Full-Spectrum Innovation

Affirmed by collaborations with leading designer cannabis cultivators Alien Labs, Connected Cannabis and Sherbinski, Friendly Farms’ true full-spectrum cannabis extracts stand out in a competitive market full of heat-separated distillates and pressure-separated CO2 concentrates. Crafted from cannabis cultivated in the Emerald Triangle, Santa Barbara County and other premium growing regions in California, Friendly Farms’ true full-spectrum extracts preserve native terpenes and cannabinoids of premium plants at sub-zero temperatures, ensuring natural flavors, aromas and effects are retained.

“Friendly Farms’ liquid-live vape cartridges and sauces are 100-percent cannabis and contain no distillate or any added terpenes,” Friendly Farms Chief Innovation Officer Charles Smith said. “We start with the best whole plants and finish with the best whole-plant extracts. We craft flavorful, aromatic and potent true full-spectrum cannabis extracts.”

Dessert Collection Coming Soon

The next Friendly Farms product line to hit California’s licensed marketplace is the Dessert Collection; small-batch exotic sativa, indica and hybrid strains whose flavors and aromas evoke decadent indulgence. Friendly Farms’ limited-edition Dessert Collection vape pens will be available at cannabis stores in Sacramento, the San Francisco Bay Area and Los Angeles starting in January.

Giving Back to Local Communities

Friendly Farms donates $1 to local homeless and youth programs and charities in each market for every gram sold via retail stores and delivery services.

“With the support of our customers and retail partners,” Gatto said, “our community Give Back Program helps us help people facing the biggest social issues plaguing California: homelessness and the lack of youth support in our communities. We’re fortunate to be able to give back.”

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Emerald Cup Attendees Taste True Full Spectrum in Friendly Farms’ Live-Resin Vape Pens

100 percent pure whole-plant cannabis extracts — no heat-stripped distillates, no additives of any kind — impress palates at premier California event.


Emerald Cup attendees approach the booth Friendly Farms shared with partner Connected Cannabis.


SANTA ROSA, Calif., Dec. 16 — Tasting were rare at this year’s edition of The Emerald Cup, Northern California’s premier cannabis event showcasing and honoring artisan cultivation and production.

The lone legal standout was Friendly Farms, the artisan producer of true full-spectrum cannabis extracts. Tucked in a booth with Alien Labs and Connected Cannabis‘ jam-packed booth in the main exhibition building at the Sonoma County Fairgrounds, Friendly Farms provided tastes and satisfaction to hundreds of people Saturday and Sunday.

For $1 each, Emerald Cup attendees tasted seven live-resin vape designer cannabis strains from Friendly Farms: White Fire, Fire OG, Smarties, Gelato33, Gushers, Wedding Cake and Biscotti. All funds raised from tasting fees will be donated to Cage-Free Cannabis as part of Friendly Farms’ Give Back Program helping people in need.

Not only was any sort of tasting rare at The Emerald Cup in its new regulated legal cannabis era, the tastings Friendly Farms provided were rare themselves: true full-spectrum cannabis concentrates whose flavors, aromas and effects are derived from whole plants — a rarity in a market swimming in inferior THC distillates stripped of original terpenes and reconstituted with non-cannabis terpenes to chemically resemble natural cannabis.

In totally unscientific terms, Friendly Farms proprietary true full-spectrum process hella captures the decadence of designer cannabis strains: sweet, fruity, herbal, spicy, exotic and indulgent.

Friendly Farms’ true full-spectrum live-liquid etracts are crafted from premium sun-grown cannabis that’s flash-frozen at harvest and extracted at a low-temperature to preserve natural terpenes and cannabinoids, the DNA of the flavors, aromas and effects associated with specific strains.

True Full Spectrum

While Friendly Farms blends cannabis strains, it blends whole plants, not industrial terpenes of the sort that lurk in popular distillates.

Touring The Emerald Cup trade-show booths, I learned you could pick almost any cannabis strain you can think of and buy the terpenes to create the flavors of that strain. Or you could Frankenstein your own “cannabis strain” by adding terpenes derived from other plants to THC distillate.

Think of that next time you vape or dab distillate that tastes like lemony furniture polish.

Also pay attention to how fast and well Friendly Farms’ true full-spectrum cannabis concentrates affect you: Pretty fast and wholesomely, like hitting joint in vape-pen form. Distillates don’t do that.



Veteran food journalist, cannabis media producer and trained pastry chef Ed Murrieta is a paid consultant to Friendly Farms. Follow Friendly Farms on Instagram, Weedmaps and

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